Werther’s launches a £5m national campaign Werther’s Original has just launched a brand new chocolate product in the UK. The new product comes in three different flavours – Dark, Milk and Caramel. This £5m national launch is supported with a testimonial TV campaign, currently on air until June, followed by the brand ad later in the summer. The testimonials are used to clearly communicate the ‘solid chocolate’ nature of the product – something new and very different for the Werther’s brand. See the showcase here.

Werther’s launches a £5m national campaign

Werther’s Original has just launched a brand new chocolate product in the UK. The new product comes in three different flavours – Dark, Milk and Caramel.

This £5m national launch is supported with a testimonial TV campaign, currently on air until June, followed by the brand ad later in the summer. The testimonials are used to clearly communicate the ‘solid chocolate’ nature of the product – something new and very different for the Werther’s brand.

See the showcase here.

Werther’s launches a £5m national campaign Werther’s Original has just launched a brand new chocolate product in the UK. The new product comes in three different flavours – Dark, Milk and Caramel. This £5m national launch is supported with a testimonial TV campaign, currently on air until June, followed by the brand ad later in the summer. The testimonials are used to clearly communicate the ‘solid chocolate’ nature of the product – something new and very different for the Werther’s brand. See the showcase here.

Werther’s launches a £5m national campaign

Werther’s Original has just launched a brand new chocolate product in the UK. The new product comes in three different flavours – Dark, Milk and Caramel.

This £5m national launch is supported with a testimonial TV campaign, currently on air until June, followed by the brand ad later in the summer. The testimonials are used to clearly communicate the ‘solid chocolate’ nature of the product – something new and very different for the Werther’s brand.

See the showcase here.

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